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E-Commerce SEO & Paid Turnaround
SEO / Paid Media
Challenge
An online retailer was stuck on page three for its core keywords, and paid campaigns were burning budget with a poor return on ad spend.
Approach
A technical SEO overhaul paired with a full Google Ads restructure — tighter targeting, new landing pages, and a conversion tracking rebuild.
What we ran
Technical SEO auditOn-page rebuildGoogle Ads restructureLanding page redesign
Outcome
Organic traffic and paid conversion both improved substantially within two quarters, with the site holding its new rankings past the initial push.
- Organic traffic up 164% in 6 months
- 12 core keywords moved into the top 3 positions
- Paid conversion rate up 3.2x
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